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Thursday, 08 January 2004

Marketshare

Apple's new partnership: licensing the iPod and iTunes? I wonder who's paying whom.

LAS VEGAS, Consumer Electronics Show, January 8, 2004—Working to provide consumers with the most compelling digital content whenever and wherever they desire, HP and Apple® today announced a strategic alliance to deliver an HP-branded digital music player based on Apple’s iPod™, the number one digital music player in the world, and Apple’s award-winning iTunes digital music jukebox and pioneering online music store to HP's customers. [more, apple.com]

Also, at hp.com:

Working to provide consumers with the most compelling digital content whenever and wherever they desire, HP (NYSE:HPQ) and Apple (Nasdaq:AAPL) today announced a strategic alliance to deliver an HP-branded digital music player based on Apple's iPod, the No. 1 digital music player in the world, and Apple's award-winning iTunes digital music jukebox and pioneering online music store to HP's customers. [more, hp.com]

and

HP is partnering with Apple Computer to provide an exceptional digital music experience to consumers as part of its larger digital entertainment system offering. Starting this spring, HP will deliver an HP-branded digital music player based on Apple's iPod, the No. 1 digital music player in the world, and Apple's award-winning iTunes digital music jukebox and pioneering online store to HP's customers. As part of the alliance, HP consumer PCs and notebooks will come preinstalled with Apple's iTunes jukebox software and an easy-reference desktop icon to point customers directly to the iTunes Music Store, ensuring a simple, seamless music experience (see separate news release issued today). [more, hp.com]

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