Extenuating Circumstances is a weblog by Dan Hon

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    SXSW 2008 – Stories, Games and Your Brand

    I’ve been invited to take part in a panel for next year’s SXSW, Stories, Games and Your Brand by my good friend Rachel Clarke, of Behind the Buzz. Here’s the blurb for the panel: A look at how interactive gaming, storytelling and puzzles can engage users with your brand. Movie and TV producers are increasingly [...]


    A Smarter Naughty Words Filter

    In my last few days at Mind Candy I’ve taken part in a meeting with the inestimable Roo and Ian of IBM’s eightbar (Steff, upon learning of the job titles as Metaverse Evangelists, instantly declared a competition to naturally work in “the greatest swordfighter in the metaverse” into casual conversation). For whatever reason, we got [...]


    IBM Hursley’s grotto of delights

    I was out at a work meet-and-greet trip with Mind Candy’s VP Bizdev, Lisa Long, to IBM Hursley last week to meet metaverse gurus Roo Reynolds and Ian Hughes, both of eightbar. It was a great trip, one of those where you meet a couple of people, hit it off, and before you know it, [...]